The Huawei Ascend P7 smartphone, available from distributor Drive Control Corporation (DCC), redefines the smartphone experience with an incredibly slim, stylish design that does not compromise on exceptional functionality. 

Measuring just 6.5mm thick, and packed with features including LTE connectivity, a 13 Megapixel (MP) rear camera and 8MP front camera and innovative power saving features, the Ascend P7 is in a league of its own. In addition, it has been engineered with superior design and usability in mind, offering the ultimate smartphone experience.

“Supreme attention to detail has been paid to every aspect of design and the user experience. From the power button, which is located mid-chassis and has been indented for easy one-handed operation, to the seven-layered construction of the back glass, the Huawei Ascend P7 is unlike any other smartphone on the market. Even the shape of the phone has been carefully thought out. Inspired by the shape of a drop of water spreading on a glass surface, the body of the Ascend P7 has a fluid, finely balanced curve that fits perfectly into the palm of your hand,” says Michael Watts, Business Unit Manager at DCC.

The camera functionality on the Ascend P7 stands out a cut above the rest. With a 13MP rear camera featuring a photosensitive f/2.0 aperture, 5-piece Integrating Sphere (ISP) lens and Backside Illumination (BSI) sensor, delivers unparalleled clear, rich pictures at night or indoors with vivid 1080p video recording and 720p playback. The 8MP front camera incorporates a Blue Glass infrared sensor that enhances the clarity of every photo, while panoramic selfie mode lets you create spectacular selfies with a panoramic background. Excellent low light performance, ultra-snapshot capability with instant image playback and innovative photo editing and sharing tools round off the feature-packed camera offering.

With regards to connectivity, the Ascend P7 offers both 3G and LTE options for superior data speeds. Dual antenna maximise reception for smooth surfing and uninterrupted conversations even in areas where signal is patchy. The battery too has received a makeover, with Thermal Gel Cooling to keep the system’s Central Processing Unit (CPU) cooler, extending battery life and keeping the device cool even when running power-hungry applications (apps). Phone management is made simple with an easy-to-use menu that allows the user to configure power saving and notifications, and manage a variety of features.

“The Ascend P7 also incorporates two power saving modes to extend battery life even further. Smart Power Saving mode substantially increases the usage of your battery as its charge begins to fade, while Ultra Power Saving mode shuts down the functions that drain your battery the most, leaving calling and texting and giving you up to 24 hours standby on just a 10% charge. It is the ultimate smart companion for businesspeople on the move who cannot afford to compromise on functionality,” Watts concludes.

The Huawei Ascend P7 smartphone is available immediately from resellers and leading retailers.