Nov 20, 2013
Self-service systems will never completely replace the need for the human touch in the customer service experience, argues Kevin Meltzer, business development executive of Consology. In the late 1990s, as the Web was rising and creating new ways for companies to let...
Nov 14, 2013
Mobile marketing is near the top of everyone’s priority list right now, says wiGroup CEO Bevan Ducasse. But knowing you should be doing something is not the same as knowing what to do – and with the medium being so new, there are no clear best practice guidelines yet....
Oct 30, 2013
The JD Group has completed the installation of Conductor4SQL to synchronise databases across Microsoft SQL Express installations in 1 054 furniture retail stores. Developed by software solutions specialist, EnterpriseWorx, Conductor4SQL guarantees synchronisation and...
Oct 29, 2013
It is the astute retailer who is putting the processes and enabling technology in place to turn usability into bottom-line benefits. “International companies are showing how the concept of usability can be applied to Web sites, maximising their potential to improve...
Aug 29, 2013
Many retailers are still grappling with what has been dubbed “the era of the customer experience”, says Ian Steyn of Innervation. Companies have to find ways to serve their customers more efficiently, whilst offering an increasing number of diverse value-added...
Jun 28, 2013
The poor performance of some of South Africa’s top retailers in recent weeks could mark a watershed moment for South African marketers. In order to stay relevant in the current challenging and volatile environments, marketing managers, particularly in the retail...