Improve the customer journey with data-driven Insight

To enhance the customer experience (CX), organisations need to consider the entire customer journey – including each interaction and touchpoint that a customer has with your business. By Gary Allemann, MD of Master Data Management The amount of data that organisations...

How businesses can benefit from a data-driven culture

In a world with increased competition and ever-evolving customer expectations, companies are using data now more than ever to make more informed business decisions. By Lasath Punyadeera, head: personalisation at Standard Bank This approach to using data has been...

AI is set to take centre stage in 2022

Over the past two years since the Covid-19 pandemic started, Africa’s economy has contracted by 2,1%, and regional growth is expected to be muted in 2022 compared to 2021. By Ria Pinto, GM and technology leader at IBM South Africa Economic recovery and growth are top...

When AI goes wrong in 2022 …

Remember Skynet, the artificial intelligence that wanted to wipe out humanity in the Terminator movies? By Anna Collard, senior vice-president: content strategy and evangelist at KnowBe4 Africa Now that is an example of AI gone wrong. Luckily, this will not be the...

Top data trends for 2022

The world is a very different place this year than it was a few years ago. Much has changed, not only in terms of available technologies, but also how businesses use technology and the way they had to adapt to a fully remote or hybrid working environment. This has...

Analytics trends to watch in 2022

SAS asked its experts in healthcare, retail, government, fraud, data ethics and more for their predictions of the trends we will face this year.   Curiosity becomes a coveted job skill “Curiosity helps businesses address critical challenges – from improving job...