Jul 9, 2024
Three hundred and sixty-two billion. That’s roughly how many emails are sent every day globally. Despite numerous apps promising to replace email over the years, that number is set to keep growing, reaching 392,5-billion by 2026. That’s because, for all...
Jul 4, 2024
For years, companies have been promoting the importance of customer experience (CX) in improving their performance. By Richard Firth, CEO of MIP Holdings These days, entire departments are devoted to CX management, with many having evolved into digital experience...
Jun 24, 2024
Complaints are an inevitable aspect of running a business. Handling these customer grievances effectively is crucial, not only for maintaining a good relationship with the complaining customer but also for safeguarding your business’s reputation –...
Jun 18, 2024
The business communication landscape is undergoing a significant transformation, driven by the emergence of Rich Communication Services (RCS), a communication protocol aimed at replacing SMS messaging. By Olatayo Ladipo-Ajai, country manager at Infobip Nigeria Unlike...
May 24, 2024
In today’s fast moving digital environment and with ecommerce becoming more popular, shoppers now expect a faster, easier and more intuitive online experience. A recent report by Klarna found that 57% of Gen Z and Millennials reported that they want an even more...
May 15, 2024
With brands recognising the power of conversations, AI-driven solutions, and phygital experiences, consumers can anticipate more personalised, seamless, and satisfying engagements with businesses this year. By Andrew Egan, Africa regional sales director at Infobip As...
