Create conversions through omnichannel conversations

In a dynamic world dominated by digital interaction, the power of connection is undeniable. The modern business landscape demands a profound understanding of omnichannel conversations as a key player for success. By Gary Allemann, MD of Master Data Management It is...

Customer touchpoints add insurance personalisation

The evolution of consumer expectations in the insurance industry is reshaping the traditional insurer-customer dynamic. Annalie Terblanche, chief operating officer at SilverBridge Customers are no longer satisfied with a one-size-fits-all approach; they are looking...

Putting people at the heart of process to manage the end user

Frictionless, convenient, consistent and fast. These are the keywords that define business-to-business (B2B) customer service and, according to PwC, are the route to ensuring that the organisation raises the bar and retains customer loyalty. It is echoed by McKinsey...

Put people at the heart of end user service

Frictionless, convenient, consistent and fast. These are the keywords that define business-to-business (B2B) customer service and, according to PwC, are the route to ensuring that the organisation raises the bar and retains customer loyalty. It is echoed by McKinsey...

Shift focus to delivering value to clients

Businesses today are too preoccupied with measuring workplace productivity by managing people’s time and evaluating their performance. However, this fixation often detracts from understanding customer needs and delivering quality outcomes. Coach and trainer,...

Lack of consumer trust could spell trouble for brands

It’s been said that a customer-centric company is one that does everything in its power to meet its customers where they are at any given time. With shifting economies and ever-changing customer demands, tactics like being willing to adjust prices, building...