Jul 7, 2022
Driven by the engine of the fourth industrial revolution (4IR), digitisation was already gaining significant traction before the onset of the Covid-19 pandemic. However, it accelerated faster in two years than it had in almost a decade. By Leon Jacobs, CIO of RCS The...
Jul 7, 2022
Over the past decade or so, technology has fundamentally changed the reality of being a creator. By Erki Koldits, CEO of PopSpot On the positive side, the barriers to entry have been dramatically lowered. Musicians, singers, and rappers can, for example, produce...
Jun 24, 2022
The simplistic way of looking at service software is that it is a solution designed to bring about interaction between customers and customer service. Heman Kassan, chief commercial officer of Technodyn But in today’s digitally transformed world, it plays a much...
Jun 23, 2022
Customer engagement (CE) has become a commodity. It’s the definitive metric by which organisations are measured and defines customer loyalty and longevity. By David Steyn, business manager: customer engagement at Decision Inc A recent Salesforce study found that...
Jun 22, 2022
Most organisations today understand that customer experience is vital to both their survival and growth. By Greg Gatherer, account manager at Liferay Africa They probably would’ve read that research has shown that customers are willing to pay more for a great...
Jun 21, 2022
The customer experience has become a central component of driving sales, and also a point of competitive differentiation in a world where products themselves have become more universally available. By Andrew Dawson, MD of MACmobile However, there are many customers...
