Sep 22, 2022
If you work in marketing, or your business has a marketing function, you will have heard about personalisation – marketing material or content that meets the customer’s particular need or preference. By James Bayhack, sub-Saharan Africa director at CM.com...
Sep 14, 2022
The modern service desk has to evolve alongside its customers, offering agility and flexibility and ensuring that outsourced services deliver what they promise, says Aaron Thornton, chief service officer at Turrito Networks. Imagine owning a digitally transformed...
Sep 5, 2022
When conversational-AI powered chatbots started entering the mainstream a few years ago, many businesses thought they would be a panacea for their customer service needs. By Ryan Falkenberg, co-CEO of CLEVVA These digital assistants, the thinking went, would greatly...
Aug 31, 2022
An all-female team of graduate students from the University of Johannesburg has won the inaugural SATNAC Cybersecurity Hackathon, in partnership with Telkom and Amdocs. Under the theme “Fraud Management: Innovating against digital identity theft, business email...
Aug 30, 2022
People will forget what you said and what you did, but they won’t forget how you made them feel, as Maya Angelou memorably remarked. The same rule applies to B2B customers and businesses. By Inayeth Govender, GM: demand generation Tarsus On Demand Customer...
Aug 18, 2022
Africa is one of the fastest-growing economies and consumer markets in the world, presenting exciting opportunities for expansion. The increasing wealth across the continent as well as the rapid spread of access to the Internet and mobile phones, is promising. CG...