Apr 21, 2021
In today’s customer-driven world, the role of the customer service and support team is more critical than ever. By Ndagi Job Goshi, GM of Liferay Africa Businesses need to shift their mindset to view their customer service and support not as an expense but...
Apr 9, 2021
In today’s increasingly digital world, data-driven customer analytics have become the heartbeat of modern businesses. By James Bayhack, sub-Saharan Africa director at CM.com More customers are engaging with businesses through digital channels and continued...
Apr 8, 2021
Even though modern technology is introducing new capabilities for organisations looking to adapt to evolving customer needs, the human element should never be forgotten. By Nick Bell, Group CEO of Decision Inc Whether it is a business-to-business or...
Apr 8, 2021
Most organisations today understand the importance of customer experience (CX). In fact, research from Gartner shows that 75% of organisations are now able to show that customer satisfaction leads to revenue growth through increased customer retention or lifetime...
Mar 31, 2021
Approximately a year ago, companies across the world were faced with a stark choice: find a way to let their employees work from home, or risk shutting down for good. As a result of this need to work and interact with clients remotely, digital transformation efforts...
Mar 30, 2021
Most organisations today understand the need for digital transformation, with the imperative only having accelerated over the past year or so. Strategies that were previously meant for long-term implementation suddenly had to be rushed into place in order for...
