Mar 17, 2021
In a world where customer experience is the number one differentiator between successful and unsuccessful companies, most organisational leaders realise how important it is. What many struggle with however, is measuring customer experience. This isn’t helped by...
Mar 11, 2021
A dogged commitment to change execution is how businesses will survive in 2021.03.11 This is according to Grant Phillips CEO of fintech specialist, e4, who says the Covid-19 pandemic wreaked industry-wide havoc, the headwinds of which will continue to blow for years...
Mar 8, 2021
Personalising the insurance experience is not a new concept. In fact, insurers’ ability to understand their customers on an individual level has long been considered the panacea for the sector. By Nelson Camara, go-to-market executive at SilverBridge Holdings...
Feb 11, 2021
Creating a memorable customer experience is fast becoming a top priority for businesses – and for good reason. Reynhardt Uys, chief experience officer of Immersion Group, notes that customers no longer base their loyalty on price or product alone. Instead, they stay...
Feb 4, 2021
Companies have had to reinvent many of their traditional business processes to remain operational while ensuring the safety of their employees during the turbulent events of the past year. By Karyn Strybos, marketing manager at Everlytic Throughout this, communicating...
Feb 3, 2021
Around the globe, companies have come to realise that the things most likely to set them apart from their competitors aren’t product or price, but the experiences they provide to customers. By Ndagi Job Goshi, GM of Liferay Africa Thanks to the ubiquity of...
