Aug 16, 2018
Gamification provides insurers with an ideal platform to enhance customer engagement. By Nelson Camara, marketing manager at SilverBridge Holdings With apps like MEGA MEDS, that turns medicine management into a fun experience, and the likes of the Discovery Insure...
Aug 15, 2018
Christmas may feel like a long way away, but for companies looking to make their targets, four months is a relatively short space of time. Projects need to be tied up, sales need to be made and targets need to be met before the country comes to a grinding halt over...
Aug 3, 2018
Business-wide strategies are complex – each department operates with structured KPIs that may include boosting profitability, customer feedback ratings, or a host of other criteria – the trick is to ensure that all these departments operate in concert with...
Jun 20, 2018
It is accepted business wisdom that customer experience (CX) initiatives provide a competitive advantage across industries, but displaying hard return on investment (ROI) has traditionally been a challenge particularly in the short to medium term. To date, most CX...
Jun 19, 2018
Tech pioneer Xineoh has developed a platform for predicting customer behaviour with AI, which allows businesses to out-predict their competition, allowing them to maximise efficiency and customer satisfaction. Bespoke AI solutions with similar functionality were once...
Jun 14, 2018
writes Edward Carbutt, managing executive of Marval Africa. Do you remember your first car? That great feeling of freedom that came with the ability to drive yourself wherever you wanted or needed to go, without having to ask for a lift, take public transport or cycle...
