Nov 16, 2016
Over the past several years, behavioural psychology has attracted a great deal of interest outside of academic circles, writes Jason Ried, founder and MD of Fuzzy Logic. With one of its main sub-fields, behavioural economics, now influencing the strategies of major...
Nov 15, 2016
Industrial communications provider, Metacom, is investing in interactive communication solutions for retailers, which allow them to differentiate, engage and communicate with their customers. Customer loyalty today can be easily defined as a moving target. Shopper...
Sep 19, 2016
Governments across the globe are moving towards a more integrated digital approach to serving citizens, writes Sydwell Shikweni, transformation director at Merchants. According to the 2016 Dimension Data Global Contact Centre Benchmarking Report, public sector...
Sep 14, 2016
Customer experience management has traditionally been about customers being able to rate a business based on their interaction, or a business gathering information to better understand what a customer is thinking to provide a better service. But according to Bruce von...
Sep 5, 2016
With less than four months to go before SA closes up shop, now is the time to make sure you can meet your targets by year-end. This is according to Louise Robinson, MD of CG Consulting, who notes that companies in South Africa have a habit of leaving everything to the...
Aug 30, 2016
In years gone by, businesses competed against each other on one of three fronts: price, quality of product or service, or superior marketing. In the digital age, however, evidence is emerging that all these factors are starting to take a back seat in consumers’...
