May 16, 2017
The Publisher Research Council’s (PRC) latest South African research, Media View, shows that although consumers may not be spending as much time reading as engaging with broadcast media, the time spent reading is more focused and far less distracted. Conducted...
Apr 20, 2017
Digital entertainment on demand is set to disrupt broadcasting, traditional media, telecoms, marketing and more. Stephen Watson, MD of on-demand specialist company Discover Digital, comments: “There’s no going back. Whether you’re talking streamed...
Mar 16, 2017
Social media is fair game, right? Wrong. Over-use and abuse it and you’ll end up unliked, unfollowed and maybe blocked. Teens and young adults from HDI Youth Marketeers’ Junior Board of Directors offer their top 10 rules when it comes to social media. #1...
Mar 16, 2017
The collective voice of today’s dynamic digital consumers is growing louder, compelling goods and services providers to respond with enhanced organisational agility across their entire businesses, writes Wayne Hull, MD and head of Accenture Digital for South and...
Jan 20, 2017
It’s no secret that banks have looked to move many of their services to online solutions in response to the growing consumer demand for digital, and in an effort to manage cost, writes Michiel Lely, vice-president of practices: EMEA at Verint. This has...
Jan 12, 2017
Today, consumers are constantly searching to establish connections to the businesses they use. However, they are doing so while simultaneously demanding ease. A well-trained call centre is perfect to build relationships, but the experience can be overshadowed by a bad...
