Trust key in consumer markets

Trust key in consumer markets

Jul 28, 2015

An incisive new report has found that 61% of senior executives in the consumer markets industry have cited building consumer trust as a core value; and 32% say trust is, and will continue to be, one of their biggest challenges over the next one to two years – second...
Consumer confidence plummets

Consumer confidence plummets

Jul 6, 2015

Social unrest, political turmoil, frequent power outages and other economic headwinds have all combined to bring South African consumer sentiment to a 14,5-year low. Results from the 2Q2015 FNB/BER Consumer Confidence Survey show that consumer sentiment booked its largest drop since 2008 to reach a level of -15 in the second quarter. Consumer confidence had already declined from zero to -4 index points during the first quarter of 2015. The latest index number is not only far lower than the lowest reading recorded during the 2008/09 financial crisis and recession (-6), but it is also only the second time since South Africa’s first democratic election in 1994 that the CCI has dropped below -12 index points.

Improving consumer self-service

Nov 26, 2014

Historically, customer self-service – despite its proven effectiveness – has a bad reputation. Almost everyone can recall an experience where they’ve tried to resolve a problem through self-service, which has left them frustrated, says Henry McCracken, regional sales...

Technology changes buying patterns

May 27, 2014

Ever heard of the subscription economy? Already a massive trend internationally, this new economy has emerged as a result of the software as a service (SaaS) evolution and has inconspicuously changed the requirements for business software and how they work. This...

Improved networks drive consumer loyalty

Jun 14, 2013

Improved network performance is vital to ensure subscriber loyalty among smartphone users, and will provide operators with a significant competitive advantage. These are some of the finding from a new report from Ericsson ConsumerLab, which also shows that current...