Smartphone use drives digital amnesia
The “Google Effect”, which is the impact on our memory of being able to find information online, has extended to include important personal information and mobile devices. A new study by Kaspersky Lab reveals that the majority of connected consumers across Europe can’t recall critical phone numbers from memory, including those of their children (53%), children’s schools (90%) and place of work (51%). Around a third could not remember their partner’s number – yet just four in 10 have forgotten their home phone numbers from when they were aged 10 to 15.