What’s your online persona?

What’s your online persona?

Is there such a thing as an online persona? According to a new global study from MasterCard, the answer is yes. The Digital Sharing and Trust Project shows that consumers actually shed their “real-world” identities when they go online to assume “digital personas” that...

MasterCard, EFL to promote small business

MasterCard and the Entrepreneurial Finance Lab (EFL) have announced a global partnership to promote small business (SMB) growth in developing countries. The partnership provides international issuers in developing markets with new tools to help improve credit...

POS rollout to rural shops

MasterCard and Blue Label Telecoms have announced a partnership that will see 22 000 small traders and rural shops in South Africa equipped with point of sale (POS) devices, enabling them to accept card payments for the first time. Blue Label currently provides...

Oltio goes global with MasterCard

At the GSMA Mobile World Congress 2013 in Barcelona, Oltio, the South African-based mobile-centric company that focuses on technology, products and services R&D for the payments, financial services and related industries, announced that it has been appointed as a...

MasterCard introduces MasterPass

At the Mobile World Congress, MasterCard has introduced MasterPass – the future of digital payments. MasterPass is a digital service that allows consumers to use any payment card or enabled device to discover enhanced shopping experiences that are as simple as a...