Mobile media drives economies

Mobile media drives economies

Mobile media will be a key advertising opportunity in the next three years, overtaking paid content revenues by 2015.

Second screen use grows

Second screen use grows

At least 65% of mobile media users consume media via a second screen (TV, PC, tablet or second phone) while browsing the mobile Web. This figure jumps to 89% when including newspapers, magazines and radio. This is among the findings in MEF’s report in its Global...
Mobile grows entertainment

Mobile grows entertainment

A report issued by PwC has shown that increased Internet access will remain a significant force behind the major growth in the South African entertainment and media industry, reflecting expanded broadband devices and greater use of smart devices. South Africa’s...