Sony Mobile welcomes Xperia MashLab
Sony Mobile has announced Xperia MashLab, brought to you by Sony Xperia on 5FM – an audio first where music meets technology. MashLab, celebrating its second year, is a unique adventure allowing fans to form a part of a musical journey where they drive the production...Sony Mobile launches new comms platform
Sony Mobile Communications is launching its new global brand positioning “everyday extraordinary” to its customers via an integrated campaign. The campaign heralds a bold new approach for Sony Mobile and is firmly rooted in Sony’s founding spirit of inspiring and fulfilling people’s curiosity, and bringing this brand ethos to life by engaging with consumers in an inspiring and distinctive way.