Channel central to Acer’s expansion plans

Kathy Gibson reporting from Amsterdam – Acer has made a commitment – coupled with major investments – to the commercial market, aiming to become a serious contender in the B2B environment. As a historically channel-centric company, it has developed a partner...

Data must drive self-service strategies

Companies that want to drive the best possible results from electronic self-service channels such as the Web, mobile apps and kiosks should invest in the right tools to capture and analyse data about how customers are using these channels in real-life. So says Kevin...