Wearables: another flash in the pan?

Wearable devices are on the rise now, but their popularity could wane quickly. Forrester vice-president and principal analyst James McQuivey predicts that, by 2016, their functionality will be absorbed by other devices, such as smartphones and sensor-laden headphones....

MEA bucks trends, posts record tablet growth

The Middle East and Africa (MEA) tablet market bucked the global trend to record 77,3% year-on-year growth in shipments during the first quarter of 2014, according to the latest results from International Data Corporation (IDC). Shipments reached a total of 4-million...

Trends driving African business strategy

Only a few years ago, Africa was viewed as the potential pitfall for investors; today it is dubbed as “the fastest growing continent”. What has brought about this change and what have businesses done differently to act as the catalyst for this rapid...

Social media and the conversation centre

Social media blunders strike fear into the heart of any marketing manager. In the case of First National Bank, a distasteful response to a harmless query caused outrage on social media and left an unsightly blemish on the company’s otherwise polished social media...