CEM Automotive connects customers, dealers

T-Systems South Africa has announced the local availability of its new Customer Experience Management Automotive (CEM Automotive) solution, launched in Germany in March 2015. Delivered jointly by Deutsche Telekom and Salesforce.com, the cloud-based solution is a...

Keep customers coming back

For business, getting customers through the door is crucial to success. Perhaps even more important is keeping them coming back. This is where delivering excellent customer services comes in. Fantastic customer service makes your customers believe that you are...

A new dimension of customer engagement

While most organisations are contemplating how to develop a meaningful customer engagement strategy, retailers in the US have moved one step ahead and are merging brick-and-mortar and digital strategies. Known as an onmi-channel, it is what all organisations that take...

Build fans, not audiences

Gone are the days of the passive audience that is willing to receive marketing messages at the whim of the advertiser, says Richard Firth, chairman and CEO of MIP Holdings. The new, more demanding, generation of consumers, has been exposed to so much advertising that...

Managing the customer experience

The ultimate result of today’s many business challenges is that it is more important now than ever that companies know their customers better. That is the end goal of customer experience management, and yet, many companies still fail in obtaining a holistic...

Sage ERP X3, Sage CRM integrate

Sage ERP Africa, a leading provider of business management software and services to small and medium-sized businesses, has announced integration between Sage CRM and Sage ERP X3. This integration provides mid-market enterprises with a single, customer-centric view...