Apr 25, 2022
Most customer facing businesses today have recognised the need to digitally transform and adopt customer engagement solutions that will enhance customer experiences well as market competitiveness, and Mobile Network Operators (MNOs) are no different in this sense. By...
Apr 22, 2022
Digital customer service channels have evolved rapidly over the past two years, prompted by work from home and lockdown requirements. Part of this evolution has been the much stronger emergence of WhatsApp as a customer service channel. Ryan Falkenberg, co-CEO of...
Apr 21, 2022
Most organisations are, by now, aware of the fact that customer experience (CX) is a crucial differentiator as much as price or product quality. By Andrew Bourne, regional manager: Africa at Zoho Corporation True to that perspective, 86% of customers who participated...
Apr 21, 2022
Traditionally, insurers don’t have the strongest track record when it comes to customer communication. Most people only interacted with their insurers when they were making a claim or looking to make adjustments to their policy. By Brent Haumann, MD of Striata...
Apr 19, 2022
Customer journey management (CJM) can help business owners boost customer satisfaction, increase sales and revenues. This is a method of optimising the online and in-store customer experience, often referred to as experience optimisation or journey mapping. By...
Apr 1, 2022
To stop losing customers and to succeed in an increasingly competitive B2B buying environment, ecommerce businesses need to focus on providing their customers with the right information that is specifically designed to enable them to buy. Today, sellers have far fewer...
