The rewarding key to building trust online

Trust, all through the e-commerce ecosystem, was the number one topic taking up headspace for those in the industry who met at the eCommerce MoneyAfrica Confex in February 2017. And rightfully so, with e-commerce being at a critical point in online shopping in South...

Digital transformation: the customer era

Digital is changing customer engagement as boardrooms predict a shift from ‘business as usual’, explains Simon Russell, MD of Experian South Africa. Credit Bureaus are positioned to help unlock the power of data. The traditional business focus is dead....

Inovo brings CX capabilities to SMEs

SMEs present great opportunities for invigorating the economy; Stats SA has shown that when the contribution to the economy is broken down, the private sector earned a total of R2,1-trillion in turnover: large businesses contributed almost two-thirds (64%) to this...

Authenticity, individualism vital for service delivery

Brand reputation relies heavily on exemplary service delivery and getting this right rests on having a deep understanding of what customers want out of an interaction with employees. Trust and loyalty levels are diminishing globally and consumers no-longer want to be...

Improve customer retention through engagement

Despite the fact that there is so much information out there explaining the benefits of improving customer engagement, too often one still comes across a company lacking in their communications delivery. The reality of the situation is that by neglecting how your...

The rise of the customer

In a market where customer experience trumps product as a competitive advantage, businesses are constantly faced with the challenge of providing customers with the experience that they are looking for, according to Amit Kaundinya, digital business advisor: connected...