eBucks named the best in the world for use of technology

FNB’s free eBucks Rewards programme has been awarded for the Best Use of Technology and the regional loyalty champion of the year for Middle East and Africa, at the 2022 International Loyalty Awards ceremony held in London. The International Loyalty Awards...

Clickatell integrates Chat 2 Pay with Salesforce Commerce Cloud

Clickatell has launched the integration of its Chat 2 Pay payment solution with Salesforce Commerce Cloud. Clickatell’s integration empowers Commerce Cloud customers to achieve enhanced payment options by allowing contact center agents to trigger payment...

CX trends you need to be aware of this year

It’s no secret that customer experience (CX) is a major point of differentiation between organisations. By Prashanth Krishnaswami, head of CX market strategy and thought leadership at Zoho “One in three consumers (32%) say they will walk away from a brand they...

Here’s how to take advantage of chat commerce this festive season

For retailers the 2021 festive season offers an opportunity to recoup some of the losses from a disruptive and uncertain year. Rapid digital transformation in the past 18 months’ has seen consumers adapt to being able to connect with and transact with their...