Loyalty in business takes on a new form

Both e-commerce and bricks & mortar companies are exploring various channels to not only retain current customers but attract new business. The retail market has become so competitive that loyalty and reward programmes are widespread and are adapted to suit...

Women’s careers constrained by unsupportive male partners

A supportive relationship with male partners is a key factor in women succeeding in the workplace. This is a rarity in South Africa and it is negatively affecting women’s careers. By Donna Rachelson, a branding and marketing specialist, CEO of Branding &...

This silly season, deal with spam and phishing

It’s the silly season, and while most go shopping, cyber criminals go phishing. With the larger volumes of promotional emails hitting inboxes over the festive and back-to-school period, now is the time for companies to step up email management. “Companies...

The impact of hyper-availability on e-tailing

South African e-tailers are experiencing a surge in customers thanks to the convenience and pervasiveness of mobile devices supporting online shopping apps. Kate Mollett, regional manager for Africa South at Veeam With people expecting a seamless customer experience...

The central office as an edge data centre

The increasing need to move data over long haul networks due to rapid regional African growth, has made it necessary to bring fully-fledged computing infrastructure closer to the end-user. This is according to digital infrastructure strategist Bradley Hemphill, who...

Coricraft transforms customer delight and delivery

Coricraft, South Africa’s premium quality home furniture and furnishing design and manufacturing company, contracted with Trackmatic to help tackle the challenges it was facing around fleet visibility and customer satisfaction. The company wanted to reignite the...