Dec 11, 2024
In recent years, South African companies have turned to loyalty programmes as a more innovative way of retaining customers. By Frik van der Westhuizen founding member of LoyaltyPlus But as with any investment, it is important to effectively measure the return on...
Dec 5, 2024
Around the world, telecommunications service providers are constantly evolving, adapting reconfiguring themselves to meet new industry and client expectations. By Clayton Codd, GM: sales at Seacom At the same time, telecoms are drivers of innovation; they have to keep...
Nov 29, 2024
Personalisation and humanisation have emerged as the two fundamental pillars that underpin a successful customer experience (CX) strategy. By Olatayo L-Ajai, regional manager for West Africa at Infobip As retailers strive to create memorable and engaging experiences...
Nov 19, 2024
For millions of South Africans, there are few things more frustrating than dealing with a government department or state-owned enterprise (SOE). By Ryan Falkenberg, CEO of Clevva Whether it’s asking when you can expect your UIF payment, querying your electricity bill,...
Nov 7, 2024
The customer service landscape is transforming, with businesses shifting from merely solving problems to delivering proactive, personalised customer experiences. This shift is driven by the personalisation revolution, where tailoring interactions to meet individual...
Oct 28, 2024
Empathy is a key differentiator in creating exceptional customer experiences in an increasingly tech-driven business world. By Liezel Jonkheid, director and founder of the Consumer Psychology Lab Labelled a ‘soft skill’, it’s a complex trait to develop that requires...
