May 6, 2014
“A satisfied customer is the best business strategy of all.” These words, by the acclaimed business author, speaker and former management professor, Dr Michael LeBoeuf, mean that by ensuring that your customers are happy the first time they conduct business with you,...
Apr 30, 2014
South African companies that are serious about making a shift towards customer-focused marketing need to put in place systems and processes that will enable them to gather and make sense of unprecedented amounts of customer data being generated, in an integrated...
Apr 16, 2014
A new Data Quality in CRM whitepaper discusses how to leverage an integrated data quality capability to support successful customer relationship management (CRM) solutions help organisations to manage their interactions with customers, making them an essential tool in...
Apr 3, 2014
Social media is becoming an increasingly popular channel of communication for consumers wanting to lodge complaints about poor service or inferior products. Does this mark a change in preference over more traditional routes, such as telephone, fax, e-mail and the Web?...
Mar 20, 2014
Standard Bank has announced the launch of its new banking app, which offers customers greater flexibility and exciting new functionality. “Standard Bank’s app for tablets is set to transform mobile banking and the way that customers experience banking. It is all about...
