Jul 2, 2014
Social media platforms like Facebook and Twitter are becoming a popular communication trend in business. Unfortunately, the trend sometimes comes with unforeseen ethical problems for the business. One bad tweet could end up hurting your sales, your image and your...
Apr 14, 2014
Effective communication that reaches all employees across the business is the best way to help position a company to meet its goals. The days of ivory tower-like managerial approaches where all information is provided on a need-to-know basis and goals are...
Feb 17, 2014
Customer service is a simple concept yet so many companies are alone, it’s all about getting individuals to love your brand. This is according to Smoke Customer Care Solutions (CCS) managing director Andrew Cook. He believes at the heart of customer service lies two...
Nov 12, 2013
Many retailers are implementing Value Added Services (VAS) in an effort to enhance the customer experience, to generate incremental revenue, and to ultimately gain a competitive advantage, says Ian Steyn, executive : Products and Sales at Innervation Value Added...