Oct 15, 2013
Generation Y-ers have been the subject of many workplace studies. Ys are criticised for being overly insistent on their value to the organisation and “too precious” about the myriad career choices open to them, but they have also justly been credited with driving much...
Oct 7, 2013
Social networking has been one of the most profound innovations to sweep the world. Today, it accounts for around 20% of all Internet traffic, a huge increase considering it was virtually zero five years ago, according to ComScore, says Frank Reinelt, senior director...
Sep 25, 2013
I recently had the opportunity to co-present at the Amabhubesi Social Media in Higher Education Summit and what an insightful summit this was, writes Michelle Strauss, head of Social Media at Hoopla Creative. Within the last few years social media has become more...
Sep 20, 2013
The results of a study entitled The Socially Enabled Enterprise, conducted by Oracle, Social Media Today and Leader Networks, show that transitioning to a socially stable enterprise is key for modern organisations. The global survey of more than 900 marketing and...
Sep 18, 2013
Could social media in its mainstream form become the go-to technology for customer service? The Gartner Group certainly thinks so. In a research paper published in April, Social Media for CRM Will Force a Shift From Contact Centres to Customer Engagement Centres, VP...
