Aug 2, 2013
There is a clear focus on using social media to drive initiatives based on bi-directional feedback, rather than just a one-way broadcast communication mechanism. This is evident across all social experiences, both inside and outside the business, according to the...
Aug 1, 2013
SA’s first social media platform that targets managed communities to ease the process of communication between members is set to change the way body corporates and homeowner associations operate. Launched late last year, SocialEstate.co.za radically speeds up...
Jul 30, 2013
Social media has taken the world by storm, and most companies are anxious to cash in on its benefits. But there is no quick fix when it comes to effective social media use, says Karl Reed, chief marketing and solutions officer at Elingo. There are huge potential...
Jul 25, 2013
More than three-quarters (77,7%) of world leaders have a Twitter account and two-thirds (68%) have made mutual connections with their peers. This is one of the findings from a Burson-Marsteller study “Twiplomacy”, an annual global study of world leaders on Twitter,...
Jul 24, 2013
A new global study indicates that more than three-quarters (77,7%) of world leaders have a Twitter account and two-thirds (68%) have made mutual connections with their peers. This is according to international PR and communications firm Burson-Marsteller which today...
