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Strike a balance between performance and protection

The global sports industry is worth over USD 400 billion. Athletes and players who compete at a professional level often perform under conditions of stress, overexertion and overtraining. By Karl Blom, partner, Prineil Padayachy, senior associate, and Ndinae...

Could tech help turn sports into an economic growth sector?

The world of sport has greatly evolved for the better with the impact of technology. By Andrew Bourne, regional manager of Zoho Africa For fans, that impact can most clearly be seen in the ways that TV and streaming experiences have changed over the years. From HD...

HP signs global sponsorship with Real Madrid

Real Madrid Football Club has announced a global technology sponsorship agreement with HP Inc. As part of the multi-year deal, HP will be the first brand to have its logo appear on the Real Madrid uniform sleeve in the Club's 121-year history. The sponsorship spans...

Scouting app helps uncover female soccer talent

BallTalent - a Soweto-based, tech-enabled, talent scouting app - is shining a spotlight on talented female soccer players, so they can be recognised by local and international scouts. Recent international competitions such as the FIFA Women's World Cup and Women's...

Football fans get crypto, NFT experience

Visa has unveiled Visa Masters of Movement, a first-of its-kind hybrid experience featuring a pre-event NFT auction and immersive activation for fans at FIFA World Cup Qatar 2022. The Visa Masters of Movement auction features digital art inspired by iconic goals from...

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